Introducing Attack Cancer
Attack Cancer is a student-athlete led fundraising and awareness campaign rooted in servant leadership and empowering athletes to use their platforms for good. Through Attack Cancer, athletes of all sports and ages carry on the legacy of HEADstrong founder Nick Colleluori by pledging, hosting dedication competitions, or designing campaigns that make an impact on families affected by cancer.
Why Student-Athletes?
Leaders In Sport And Community
HEADstrong founder and former collegiate athlete Nick Colleluori believed in the power of team, and his team, both physically and in spirit, helped him face his diagnosis head on. As peers of Nick Colleluori, student-athletes can honor his legacy while using their influence for a meaningful cause.
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Impact On Families Affected By Cancer
In just 2025 alone, student-athletes raised over $1 million for families affected by cancer, providing thousands of nights of lodging at Nick’s House & supporting families with financial grants. Most importantly they gave these patients and families teammates in their fight.
Ways To Get Involved
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Dedicate a game to HEADstrong
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Wear HEADstrong gear and share Nick’s story
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Pledge your
performance
performance
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Volunteer at a HEADstrong event or Nick’s House
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Create your own fundraising campaign or event
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Share your experience with cancer to help others
Advocate. Fundraise. Make an Impact.
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Attack Cancer 2026
Whether it’s an in-season dedication game, out-of-season play days, team or individual pledging, the Attack Cancer campaign is open to athlete participants year-round for fundraising and awareness opportunities that serve the HEADstrong mission. Click the image to sign up today!
HEADLINER Ambassadors
The HEADLINERS Ambassadorship Program empowers high school and collegiate student-athletes to serve as influential advocates for the HEADstrong Foundation on their campuses and in their communities. HEADLINERS are the ultimate representatives of our mission, and they are passionate, driven, and collaborative.
Custom Campaigns
Work directly with our Attack Cancer fundraising coaches and create a customized activation that maximizes the impact of your team and community!
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Check Out How Other Athletes Have Made an Impact
Rutgers Women's Lacrosse Fall Clean-up At Nick's House
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Lucca DiBartolomeo Shares His Story & Attacks Cancer
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Clementine Bowden Shares Her Story & Attacks Cancer
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Team Attack Cancer
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Aaron Baltaytis - Athlete Cancer Survivor
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Hofstra Athletics Hosts 'Nick's Big Bench Club'
Fundraising Coaches
Our Attack Cancer Directors are here to provide guidance, support, and tools to help you make the biggest impact. Questions or ideas? Contact one of our Co-Directors below. We’d love to hear from you and discuss more!
